TARGETED BANNERS
LANDING PAGE
EXTENSIONS
CONTRIBUTORS
CD: Carter Kasdon
Junior AD: Nicole Powell
Copywriters: Robert Donohue, Jack Carroll
Analyst1
Analyst1 is a cybersecurity Threat Intelligence Platform made by analysts, for analysts. The platform had previously only sold to the federal government, and the company needed a brand campaign to break into the commercial market. Highlighting the humans behind the tech, Be the 1 is a campaign that speaks directly the pain points of different audiences. By highlighting the one solution each audience needed, the designs separated Analyst1 from its competitors and quickly raised its brand-awareness in a brand new market.