SOCIAL & WEB
PRINT & DIRECT MAIL
CONTRIBUTORS
CD: Carter Kasdon
Junior AD: Nicole Powell
Copywriter: Jack Carroll
FLOORING AMERICA
Flooring America needed a way to promote their big sale while showing that their products were well-equipped to withstand the chaos that comes with having a family. The Oops-Proof campaign catches eyes by juxtaposing sleek clean floors with a toddler’s inadvertent (but inevitable) pasta spills. Big messes = big savings.